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  1. 4 Reasons You Should Start Obsessing About AdWords Quality Score

    Anyone who's ever played the tables in Las Vegas knows that, ultimately, the house always wins. I've been meaning to respond since I read the piece, but hey – better late than never, right? I want to explain why you should, in fact, be obsessed...

  2. New BloomReach Tool SNAP Personalizes Site Search, Navigation for Shoppers

    At the same time, no one knows a business’s objectives like its marketers and merchants, so we also developed tools that empower these experts to take data-driven actions to reach their goals. Making the web experience unique to your audience is...