Since then Panda iterations have had SEO practitioners reinforcing similar "content is king" mantras, and have had SEO doomsayers laughing maniacally at how SEO is dead (once again! A couple of years ago, Scott Stratten of "Unmarketing" book fame...
Takeaways: Mari Smith has been known to say, "Content is king, engagement is queen. If you have more brains than money, you should focus on inbound marketing. That's according to Guy Kawasaki, the New York Times bestselling author of "Enchantment...
Recently, Mike King at iAcquire told me that his team has a standing 30 minute brainstorming session every single day. Search algorithm changes that deemphasized thin content in the SERPs pushed marketers to focus on quality content.
That's much less likely today, and the truism "content is king" is now algorithmically enforced. After you have meticulously completed a link audit and followed all of the steps necessary to emerge from a manual penalty, you will find a note like...
Content is Only King…in the Kingdom of Context" Getting the mobile experience wrong can be deadly to your bottom line. You don't turn off customers with a bad mobile site and lose them to a competitor.
So, the thought leaders in SEO were right, "content is king", and it probably always will be. We've come to a crossroads in the world of SEO over the past year or so. Now your content expansion initiatives have to be of a certain caliber of quality...
After all, it's all about building relationships not links, so while it's easy to take away that content is still king, fellow Googler Amit Singhal hits the nail on the head when he says: "But fundamentally it's not just about content.
One of the most valuable takeaways is; although “content is king”, it definitely matters who, when, and where the content is posted and shared. One of the most compelling reasons is because their marketing team, agency and/or consultants have...
King Arthur Flour is a gorgeous time waster for those of us who enjoy looking at food pornography. I had never even heard of King Arthur Flour before viewing their digital catalog. I e-mailed support for Google Catalogs about the King Arthur Flour...
Google honors the man who broke the color barrier of Major League Baseball on the day before the start of Black History Month, and in the same month a Doodle recognized Martin Luther King Jr. Celebrating what would have been his 94th birthday...
Martin Luther King Jr. King with a new Doodle. King as the first "o" in the Google logo. Though his birthday is January 15, the federal holiday honoring King is observed every third Monday of January, established by the Uniform Monday Holiday Act.
With this idea in mind, I sat down with Steve King, Director of Product Strategy for SIM Partners to predict what Google might implement this year to improve, enhance, and monetize Google+ Local Page listings.
After some high profile SEO hires such as Michael King, they got dinged by Google for shady link schemes. Talking to a representatives of iAcquire at Conductor's #C3NY in 2012 and privately with King on Twitter, I was impressed by how unfazed the...
This has resulted in many webmasters falling into the “content is king” trap; creating content with no particular end game or audience in mind. Link building has always been a risk:reward proposition.
Born December 10th, 1815 in London, Augusta Ada King, Countess of Lovelace was the daughter of Lord Byron. A Google Doodle today celebrates mathematician Ada Lovelace, widely known as the world’s first computer programmer, who was born on this date...
Michael King, of iAcquire (and possible mastermind of the initiative) points out that outreach is often cold and impersonal, which may be why so much of it is ineffective. It is that time of year and most are hoping to receive some awesome gifts...
Website Content content is king,” but what does that really mean? Every year SEO gets more complicated as Google rolls out updates and changes the rules. This is especially frustrating for small business owners who don't have the time or resources...
Trends to Watch: Content is no Longer King, it's the Emperor! Start-ups, mergers, acquisitions, IPOs, shake ups, break ups and make-ups - but one group of industry leaders banded together under a single label: BlueGlass.
Principal analyst at Pund-IT Charles King said that by focusing the company's goals Mayer is setting up Yahoo for a comeback. In essence, Marissa Mayer has stabilised the company by focusing on core competencies, eliminating waste, curtailing...
We've all heard it said many times: "Content is king. In general, this is true, but the statement needs some qualification. We'll begin by digging quite deeply into the reasoning behind query deserves diversity (QDD) before looking at the impact of...
