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  1. Native Advertising for Small Business: The Missing Link?

    Content is still king, after all, and its reign doesn’t seem to be ending anytime soon. Since a successful search marketing campaign is often contingent on its content marketing, it’s important to develop a good strategy.

  2. Content Is King in SEO, But User Signals Are Also "Crucial" [Study]

    SEO platform and search analytics firm Searchmetrics has released its 2014 SEO Ranking Factors and Rank Correlations report, which it says provides an "in-depth definition and evaluation of the factors that have a high rank correlation with...

  3. Social Customer Service Secrets to Avoid Negative Search Results

    Yes we know…content is king. And change it to: Content is king only when your customer says it is. The new rules of selling and customer service are here, they’re social, they’re mobile, they’re visual…and most businesses are not ready.