SEO News

Keyword Tool

RSS
  1. Search Engine Marketing Checklist for Hotel Marketers

    See the example below: You should also review the budget being spent on each type of keyword by reviewing the number of bookings and revenues generated from each type of keyword, and the performance of ads for each keyword.

  2. SEO Is No One-Trick Pony

    My favorite tool remains SEMRush.com for a quick analysis of the opportunity. And, in a perfect world, there is a PPC budget that can be established/maintained for keyword research purposes. The workshop was four hours and the presentation totaled...

  3. 7 Reasons Your SEO Campaign Will Fail and What You Can Do About It

    Analyze keyword data using a reputable keyword research tool and see what keywords your (successful) competitors are using, to make sure you're optimizing for the right keywords. Ideally, you've hired an agency or professional to manage your...

  4. Why Retailers Should Start Their Pay-Per-Click Christmas Campaigns Now

    For example, by entering the keyword search "Christmas gift" into the intelligence tool, data showing the busiest time for Christmas gifts searches is surprisingly between June and July, with the rise beginning as early as April in some cases.

  5. Google Dorking: Feds Warn Against Malicious Cyber Actors

    For example, a simple "operator:keyword" syntax, such as "filetype:xls intext:username," in the standard search box would retrieve Excel spreadsheets containing usernames. There is both good and bad that can come from a tool like Search Diggity...

  6. How FREE Website Call Conversion Tracking From Google Will Benefit You

    Google can now dynamically change the phone number based on the campaigns or keyword used. Call extensions help you optimize which ads generate calls but now you can see when a visitor clicks through to your website which keyword they used before...