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Keyword Search Data

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  1. 7 Reasons Your SEO Campaign Will Fail and What You Can Do About It

    Analyze keyword data using a reputable keyword research tool and see what keywords your (successful) competitors are using, to make sure you're optimizing for the right keywords. Ideally, you've hired an agency or professional to manage your...

  2. Why Retailers Should Start Their Pay-Per-Click Christmas Campaigns Now

    For example, by entering the keyword search "Christmas gift" into the intelligence tool, data showing the busiest time for Christmas gifts searches is surprisingly between June and July, with the rise beginning as early as April in some cases.

  3. How FREE Website Call Conversion Tracking From Google Will Benefit You

    Other than using your own keyword data and analytics, another strategy to find profitable keywords is to spy on your competition. Call extensions help you optimize which ads generate calls but now you can see when a visitor clicks through to your...

  4. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    A month later, Google moved to 100 percent secure search, building on a slow and steady loss of keyword data since 2011. Keyword-level data and performance are gone, so Global Strategies has been using Google AdWords' paid and organic reports as...

  5. Lost and Found: How Top E-Commerce Brands Stack Up With Site Search

    Seventy percent did not support useful results for variations of a keyword, like, "blow dryer" versus "hair dryer. Last year, Search Engine Watch covered a different study that showed the majority (57 percent) of e-commerce brands were not using...

  6. Mastering the PPC Challenge: A Beginner’s Guide [#CZLSF]

    Separate campaign view by Search re working on refining campaigns using bid adjustments, Pease also suggested setting up automated search query reports to find keyword expansion opportunities that secure relevant traffic and negative keyword...