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  1. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    You can analyze how many PPC advertisers, which keywords they are using, which ads have been shown, how many SEO competitors, and any social mentions for this keyword. It shows the 1,420 ads that have been used for this keyword, the 262 PPC...

  2. PPC Management Operations: The Ultimate Guide

    Here's to a more profitable year through streamlined PPC advertising! When your PPC operations are set up well, account management should run like a finely tuned machine. Just like a car's engine, PPC management needs regular tune-ups and...

  3. 5 Overlooked Actionable Benefits of Attribution

    The most profitable PPC ads don't always have the highest quality score. Make sure that PPC ad text you're running is the ad that does the most for your bottom line, not the search engines. In the example above, the affiliate PPC ad was triggered...