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  1. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    Major 2013 changes included further releases of Penguin and Panda, Hummingbird taking flight, and the shift away from providing keyword data thanks to encrypted search. Vocus recently cited a study that showed that the top 10 results for a specific...

  2. Hot Topics, Odd Stories at SES San Francisco and ClickZ Connected Marketing Week

    To close out the session, he will demo the newly launched and Analyze Competition feature, which allows advertisers for the first time to compare their AdWords performance to that of advertisers in similar keyword categories.