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  1. Localization for International Search Engine Optimization

    You can do some preliminary research using Google's Keyword Planner or other keyword tools that perform similar functions. Rather than simply using a generic search term in the hopes that it is used universally, you want to use the terminology and...

  2. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    You can also use Keyword Planner, Ubersuggest, or Google’s search box suggestions to identify conversational queries. Include conversational queries on your keyword research process. MD: I am depending more on entry page performance, AdWords, Bing...

  3. Google '(Not Provided)' Keywords: 10 Ways to Get Organic Search Data

    Particularly if you're looking to expand into new keyword areas, you can use the Google Ad Planner to determine search volume and estimated clicks (on ads) for particular keywords. You can still get keyword data in Google Webmaster Tools, by...

  4. Mobile & Tablet Click Curves Confirm: Your Site is Either Page 1 or Nowhere

    It’s interesting to couple this click curve with smartphone search volumes for your target keywords from the Google Keyword Planner. More than 2,000 keyword and page pairs were used to produce average CTRs for each position in the SERP.