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Keyword Data Google Tool Demographic Bidding

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  1. PPC Bid Management 101

    Especially those of you in companies with large catalogs, numerous demographic and geo targets might need a bid management tool. Google Conversion Optimizer: If you're looking for a tool to help you manage your bids and you are only using Google...

  2. A Look at Demographic Bidding for AdWords

    This week I'll defer the topic of content keyword lists to describe a great new tool for AdWords content advertisers: Demographic Bidding. Providing this capability would speed adoption of demographic targeting – and Google obviously has the data.

  3. Microsoft Adds More Tools for Search Marketers

    It's designed to help advertisers understand keyword popularity and trends, and gain insight on demographic and localization information of actual queries. Tools in AdLabs give a glimpse into more data than advertisers can get elsewhere, including...