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  1. SEO in 2014: How to Prepare for Google's 2014 Algorithm Updates

    Major 2013 changes included further releases of Penguin and Panda, Hummingbird taking flight, and the shift away from providing keyword data thanks to encrypted search. Vocus recently cited a study that showed that the top 10 results for a specific...

  2. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Google Removes Related Searches – Blind Five Year OldUseful keyword research feature has vanished from Search Tools menu. Safe Searching with Bing: A Response to AV-TEST's Search Malware Analysis – Bing Search BlogBing says a recent malware study's...

  3. 3 Hard Lessons to Learn From Penguin: Be Relevant, Be Balanced, Keep it Real

    Keyword-dense title tags, unnatural interlinking, and low quality backlinks are the Penguin’s first targets. Diversify your anchor text and include a branded keyword. Google’s most recent Penguin update has caused a storm of controversy since it...

  4. Too Little SEO? Some Characteristics of an Under Optimized Website

    So while SEOs and webmasters this side of China are busy analyzing what might constitute over-optimization, what an [under|below|sub-par|sans|zero] optimized site might look like (ladies and gentlemen – your obligatory keyword stuffing joke!

  5. Search Engine Users Dislike Personalized Search But Like the Results

    Those who said no, said they think everyone should see the same results when searching for the same keyword. A recent search engine user study shares insight into current search trends and user desires, revealing just how people feel about targeted...