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  1. Bing Adds Auction Insights to Web Interface

    Auction Insights data becomes available when a marketer's campaign, ad group, or keyword of interest has met a minimum threshold of activity. Your goals are our goals; our top priority is to help you be more efficient and optimize your Bing Ads...

  2. 3 Campaigns Your E-Commerce Account Should Have for Christmas

    Managing a keywordless campaign can be a little daunting, as it feels like you’re losing the control. Make the most of the campaign priorities to push your most important inventory. If your search queries are very brand-heavy, there is also now the...

  3. Mastering the PPC Challenge: A Beginner’s Guide [#CZLSF]

    Separate campaign view by Search re working on refining campaigns using bid adjustments, Pease also suggested setting up automated search query reports to find keyword expansion opportunities that secure relevant traffic and negative keyword...

  4. Remarketing Across Ad Exchanges With DoubleClick Search

    In fact, in most accounts, your remarketing campaign should be one of your best-performing campaigns in terms of conversion rate and return on investment. You're comfortable setting up a display remarketing campaign through Google Display Network...