SEO News

Kevin Hill

RSS
  1. SearchDay | Setting Expectations for SEO

    As Carrie Hill wrote in her Small Business Marketing column today, demographic targeting is already available from Google and Microsoft, but it is a welcome addition to Yahoo's . Yahoo Adds Targeting to Search and Content Ads Posted by Kevin...

  2. Yahoo Adds Targeting to Search and Content Ads

    As Carrie Hill wrote in her Small Business Marketing column today, demographic targeting is already available from Google and Microsoft, but it is a welcome addition to Yahoo's search ad platform and content network.

  3. SEW Experts: Users and Search Engines Want the Same Things

    In today's small business search engine marketing column, "Users and Search Engines Want the Same Things," Carrie Hill explains that, while those are two very different things, you can often serve both audiences by being smart with your Web site...

  4. SEW/ClickZ Authors Among SEMMYs Finalists

    Design Best Practices for Your Small Business Web Site, Carrie Hill, Search Engine Watch The finalists have been announced in the Second Annual SEMMYs Awards recognizing the best blog posts in search marketing, social media and related areas.

  5. SEW Experts: Testing Your Online Business Plan

    In today's small business search engine marketing column, "Testing Your Online Business Plan," Carrie Hill advises you to create a business plan, and test viability of that plan before you spend any money on marketing and development.

  6. SEW Experts: Where's The ROI?

    Carrie Hill shows that even the most negative and non-Internet-savvy business owners can't argue with numbers that lead to bigger bank accounts. Would you divert your offline marketing dollars to marketing that can be measured; where you can know...

  7. SEW Experts: The Geometry of SEM -- What's your Angle?

    Carrie Hill shows how an angle for your Web site and search marketing can mean all the difference between a successful Web site venture and a failure. When you're competing with hundreds of other Web sites for the attention of just one user, how...

  8. SEW Experts: 6 Tips for Small Business Marketing Success

    In today's small business search engine marketing column, "6 Tips for Small Business Marketing Success," Carrie Hill looks at how these rules can be applied to small business Web marketers. How can the success of a sticky idea be analyzed and...

  9. SEW Experts: Local Search for Little Biz

    In today's small business search engine marketing column, "Local Search for Little Biz," Carrie Hill shows small business owners that there are steps they can take to influence many of the factors that positively affect local search rankings.