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Kenshoo

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  1. Paid Search Ads Paired with Facebook Ads Yield 30% More Return [Study]

    Digital marketing tech company Kenshoo wanted to find out how social advertising and paid search together might impact conversion. In what Kenshoo called the first study of its kind, the company found that when a person was exposed to a brand's...

  2. Cyber Monday Traffic, Mobile & Ad Spend All Up on $1.46 Billion Shopping Day

    Shopping continues to migrate online, and U.S retailers saw their biggest fluctuations of the season to date on what most now consider to be the biggest days for online shopping: Thanksgiving Day and Cyber Monday,” said Aaron Goldman, Kenshoo CMO.