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Kayak

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  1. Travel PPC: Top Advertisers, Keywords & Destinations [Report]

    The most notable differences from 2012 to 2013 were Booking.com's increase from seventh to first place and Kayak.com's drop from first place to fifth. Search marketing intelligence company AdGooroo has released its annual report providing insight...

  2. Is Google Trust Being Scroogled?

    Microsoft, Oracle, Nokia, Expedia, Hotwire, Kayak. Microsoft this week, during the holiday season, increased the public pressure on Google with its “Scroogled” campaign. The campaign publicly points out, correctly, that Google Shopping results are...

  3. Google Cleared to Buy ITA

    Travel websites including Orbitz, Kayak, Hotwire, American Airlines, United Airlines, and even rival search engine Bing use ITA's software. Seems today's Department of Justice proposed settlement has appeased all sides of the Google-ITA acquisition...

  4. Google ITA Acquisition Will Not Leave Kayak Paddling Upstream

    Kayak co-founder and Chief Technology Officer, Paul English said he welcomes Google in to the travel search space, but thinks his smaller company can be nimble and quicker to adapt to changes in the market and points out that Google does not have...

  5. Yahoo-Bing Search Alliance: 3 Key Findings All Search Marketers Must Know

    This wide-reaching study of paid search campaigns included data from more than 800 advertisers including Macy's, University of Phoenix, Kayak, Salesforce.com, Hawaiian Airlines, and other well-known brands and agencies, which in total spend over...