If you go to that page, it returns a long list of websites, some of which our parent company Incisive Media owns, all of which were owned by former SEW owner Jupiter Media. These URLs are supposed to serve as redirects to Incisive Media sites, so...
Diane Clarkson, analyst for Jupiter Research, concedes that even they haven't looked specifically at the potential for this vertical. While my personal experience with the affiliate world is admittedly limited, the quickly changing landscape of...
More retailers are turning to social media as part of their back-to-school marketing campaigns, according to Jupiter Research. With the shaky economy expected to impact the amount of money consumers spend on back-to-school shopping, retailers are...
Portal: 37% local online content consumers were selected randomly for the study conducted by Jupiter Research for OPA. Our analysis of the Jupiter data finds that consumers are more likely to act on the ads they see on local TV, newspaper and...
Blended Search Increases Your Visibility - Jupiter ResearchJupiter's recent study confirmed what we all suspected: search engine users click specialized content within general search results more than they do within vertical search results.
Spot Runner's press release cites proprietary iProspect-Jupiter Research study proving the value of TV in search engine marketing: TV advertising is the number one impetus for people to search for a particular company or product online, surpassing...
Jupiter Report Predicts Continued Growth in Local Online Advertising, ClickZ News I asked around to some search marketing and social media marketing friends, and got quite a range of responses. We're just a few weeks into 2008 now, which means...
Analyst firms such as Forrester Research and Jupiter Research will need to give greater weight to proprietary technology when they release their evaluations of search marketing technologies and vendors, the Forrester Wave and the Jupiter Research...
Berk, a former search analyst with Jupiter Research, joined Marchex last year when it acquired Open List, a local search technology company he founded. Local search, and local online media in general, is one of the hottest topics in the industry...
Kevin Heisler Joins SEW as Executive EditorMost recently, Kevin was search analyst at Jupiter Research. Offline Ads Surprisingly Influential to SearchersAccording to a new study by Jupiter Research and iProspect, a surprising two-thirds of...
According to a new study by Jupiter Research and iProspect, a surprising two-thirds of searchers are led to search on a given keyword as a result of offline marketing. Only 33 percent of respondents said they had not been influenced to search by...
Measuring an SEM's Job PerformanceA new study from iProspect and Jupiter Research finds that more search marketers are able to measure ROI than could two years ago, and more search marketers' jobs are being measured against both search metrics and...
Measuring an SEM's Job PerformanceA new study from iProspect and Jupiter Research finds that more search marketers are able to measure ROI than could two years ago, and more search marketers' jobs are being measured against both search metrics and...
A new study from iProspect and Jupiter Research finds that more search marketers are able to measure ROI than could two years ago, and more search marketers' jobs are being measured against both search metrics and overall business results.
Along the same tangent, is the release of Jupiter Research's SEM Executive Survey Findings, and Kevin Newcomb provides significant detail in his members' only version of the article, with a more extensive look at the state of search spending today.
Jupiter Research Report Says Most Search Marketers Happy with ROIA majority of search marketers are planning on spending more on search this year, and are mostly satisfied with the return on investment (ROI) they are seeing from search.
This follows nicely behind the Jupiter report on the viability of social media as an ad medium, reported earlier by Kevin Newcomb (and in today's SearchDay article). This challenge relates to local advertising as there can be ways to combine the...
The iProspect Social Networking User Behavior Study, conducted by Jupiter Research, finds that 1 in 4 adult Internet users regularly visited the most popular social networking sites in the past year, and 1 in 3 Internet users report that their...
Jupiter Research Solo AgainJupiter Research, which was sold by Jupitermedia to Kagan Research for $10.1 million a year ago to create JupiterKagan, is now on its own once more. Linking Issues & Social Media
Jupiter Research, which was sold by Jupitermedia to Kagan Research for $10.1 million a year ago to create JupiterKagan, is now on its own once more. Jupiter will continue offering its existing technology and online marketing research services...
