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Journalists

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  1. 13 Twitter PR Secrets to Report News, Gain Publicity, & Build Relationships

    Journalists, move over. You’ll reach one in 10 journalists that way! A 2013 TekGroup online newsroom survey reports a 45 percent increase of journalists flocking to Twitter with the intentions to follow company news announcements and track follow...

  2. 5 Rules to Effectively Use Press Releases for Links

    If you followed rule number one, and your news is really that good, you can get picked up by bloggers and other journalists that will re-write and re-reference your site in a different way. Press release marketing has come under a lot more scrutiny...

  3. Video, Journalists & PR: 3 Keys to Local Small Business Marketing #Pubcon

    Producing videos, establishing relationships with media/journalists, and evaluating when you'll get the most exposure from your press releases. Not only that, local journalists will be more inclined to connect with you because you are local – a...

  4. What on Earth is a Nexialist and Why Are They So Good at Link Building?

    But HARO is also great for writers and journalists who want to find real or unusual stories that they would not normally come across. We partnered with well-regarded Pulitzer Prize-winning investigative journalists to develop expose pieces on the...

  5. Creative Link Prospecting: Following a News Story

    Breaking news stories have a fantastic momentum that pulls people to them – they attract journalists, bloggers, and experts who write regularly about the topic of the breaking news. MuckRack.com provides subscription-based database of journalists...

  6. How to Create ‘Passion Pieces’ That Inspire People to Link

    And their passion brings them to the attention of passing journalists as in this piece on the National Post: Journalists and writers are always on the lookout for businesses that are somewhat out of the ordinary and therefore newsworthy.