Most outlets still expect the traditional release, and journalistic ethics prompt reporters to research the release anyways. The strategy of spamming wire services with sales pitches or informative articles under a press release header has been...
We’ll look into how to use one form of journalistic research to help you create content for a website that offers solutions to the intent behind the keyword, and in turn, better connects with your target audience.
In fact, writing one is a cinch when you apply some simple journalistic principles. Bought anything off of Amazon lately without reading the reviews? Probably not, since we’re intrinsically driven to seek out social proof when making choices.
Provide the facts and take a journalistic approach to avoid violating restrictions Here are seven of the most popular social channels you can use to not only stay aware but use as an opportunity to join the conversation for your own possible...
Classical journalistic practices always seek to develop a news story from the original source. Real-time search algorithms mimic this journalistic practice. One of our stated goals in the Search Engine Watch redesign was to increase traffic from...
By combining these old-fashioned journalistic values with today’s SEO rules, you’ll arrive at great content that’s concise, easy to understand and share, and most importantly, relevant to what today’s digital readers are searching for online.
Said Google, “Standout Content tags work best when news publishers recognize not just their own quality content, but also the original journalistic contributions of others when your stories draw from the standout efforts of other publications.
Ladies and gentlemen, there's a fine line between journalistic reporting on a new project and just gushing over something one thinks is cool. In the world of a highly visual web, data has remained largely static and visually uninteresting.
What we don't offer is balanced reporting, and we certainly don't adhere to journalistic standards. The debate about the legitimacy of news bloggers has been settled. ProPublica, a web-based independent investigative news organization, has received...
The weight loss results, the so-called investigations, the reporters, the consumer testimonials, and the attempt to portray an objective, journalistic endeavor. The Federal Trade Commission announced a major crackdown against a number of sites...
The best results come when content is delivered in a journalistic style. Will the new public relations please stand up? Hello, social PR! In a time of social media evolution and revolution, public relations professionals have a unique opportunity...
But the intent of this tag is to reward hard work and journalistic enterprise. The Google News blog introduced credit tags this week for attributing sources for news stories. Credit where credit is due" is the appropriate title and involves site...
So, sometimes our sports columnists and reporters are much tougher on John Henry than he deserves -- just to demonstrate their journalistic independence. Bollocks. This lead me to read the accounts of the same story from the other side of the pond...
In addition to talking about search tools, there will also be some great case studies, perspectives from the marketing and journalistic side of covering real time search, and even an appearance (OK, a video) by several celebrities.
How much journalistic potential exists in alternative new media operations? The Pew Internet Project and the Project for Excellence in Journalism's "State of the News Media 2010" report describes the state of online news heading into this year as...
In short, while the journalistic battle may eventually regulate itself, it's clear that search will end up being regulated by big government. This down and dirty scene reveals two armies mounting the ongoing battle to stake claim to online content.
Good journalistic skills help with content writing, clever use of title tags and descriptions, and even landing page content. To be clear, small companies that have strict management can also drive outstanding efficiencies.
However, Yemma then turns to this new thought: "But the Monitor itself - the century-old journalistic enterprise chronicling the world's challenges and progress - is becoming more daily than ever. I just received an email from an old friend about...
Do a little better journalistic research before weighing in with an attention grabbing article - your founder should have told you that.but then he has disappeared like the frogs you used to hand out at the booth - guess they lost their buzz too.
What happened to journalistic ethics? How did the columnist decide SEO doesn't work, and that its practitioners are a bunch of snake oil salesmen? Well, He-Who-Must-Not-Be-Named (I hasten to give him any attention, as that's what he and his editor...
