SEO News

Jordan Kasteler

  1. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    Up first was Jordan Kasteler (@JordanKasteler) of Red Door Interactive. Kasteler said they’ve found about 80 percent of keywords out there have informational intent. Keyword-based optimization is now intent-based optimization, Kasteler said.

  2. Seasoned Interactive Marketers Join Forces Under One Agency

    In addition to Winfield, BlueGlass CMO, and Baker, SVP of online PR, the management team includes: Dave Snyder, SVP, search; Brent Csutoras, SVP, viral marketing; Jordan Kasteler, SVP, content; Tony Wang, CTO; and Danielle Winfield, VP, operations.