A Look Back, and a New Beginning SEM.EDU Ron Jones looks back at some highlights from his SEM.edu columns, and looks forward to a new column covering all aspects of SEM, search advertising, and social media from a beginner's point of view: SEM 101.
SEM.edu in Review As a result, this will be that last article for SEM.edu for a while. I may post a new SEM.edu article from time to time, but I'll focus my energies on SEM 101 for the most part. If you'd like me to cover a certain topic in either...
In today's SEM.edu column, "Build Your SEM Network -- Get LinkedIn," Ron Jones explains that a partial answer to this question is to use a social networking tool like LinkedIn, where professionals link to one another's resume-like profiles.
In today's SEM.edu column, "Facebook: Get Educated on the Hottest Social Media Platform," Ron Jones outlines some ways educators are using the social network as a way to get students ready for participating in today's corporate world.
In today's SEM.edu column, "MySpace for Online Learning and Marketing Tools," Ron Jones explains that if you can pull the aptitude and savvy of students from what they like to do outside class into the classroom, it makes for a more interactive...
In today's SEM.edu column, "Using Twitter as an Education Tool," Ron Jones outlines a few examples of professors and teachers using Twitter in their lesson plans. Innovations are popping up everywhere as educators find more uses for Twitter and...
In today's SEM.edu column, "YouTube-ery: Online Videos as Learning and Marketing Tools," Ron Jones looks at what this that mean for educators and marketers. YouTube is user-generated content at its best.and worst.
In today's SEM.edu column, "Leveraging Social Media to Educate," Ron Jones explores the basics of social media, and tells you how to get started using it to help spread that awareness you seek. There's been lots of hype about social media lately.
In today's SEM.edu column, "The Future of SEM Education," Ron Jones shows how it also highlights the ongoing importance of search education. Online advertising continues to grow in both good times and bad.
Ron Jones's column, SEM.edu, provides a wealth of information about learning the technical aspects of SEM and SEO. You can find Randy Pausch's home page here: http://www.cs.cmu.edu/~pausch/ Randy Pausch delivered the "Last Lecture" after he learned...
When last we met, we discussed the options -- or lack thereof -- for formalized SEM education. Basically, because accredited institutions generally have a rigorous process attached to the curriculum creation, a fairly new -- by academic standards...
In today's SEM.edu column, "SEM.edu: College and Career Points," Ron Jones shares some letters from readers who have come across a few programs that may not be on your radar. Though few and far between, there are opportunities to learn search...
After digging through some research and sources, we found that while SEM or SEO is an up-and-coming topic and a hot-button for savvy college students, the colleges and universities don't have it so easy.
In today's SEM.EDU column, "SEM Going Legit – Literally EDU," Ron Jones outlines some of the existing college-level courses for SEM training. Many newcomers are looking for some kind of accredited SEM course.
In today's SEM.EDU column, "SEO Educational Standards: the Aftermath," Ron Jones explains that the big questions surround how those standards would be created, implemented, and if or how they would be enforced.
Part 2," Ron Jones shows that the idea of creating standards for learning SEO raises many questions, and leads to much debate. In today's SEM.EDU column, "Do We Need Educational Standards for Learning SEO?
Ron Jones wonders how we can effectively train people if we don't have basic guidelines for the industry. In today's SEM.EDU column, "Do We Need Educational Standards For Learning SEO? The real meat and potatoes of the discussion right now isn't...
Based on the response to SEW Experts columnists Ron Jones (SEM.edu), Fionn Downhill, and William Flaiz, we know better. In fact, rather than linking to all their columns about learning SEM or how to attract and hire talent, I asked John Skroly...
Our SEM.edu search engine optimization (SEO) resources have guided you through book form, a seminar or workshop, and digging through the basics on your own. High Rankings Forum also focuses on all things SEO, from techniques to research to industry...
Let me know and maybe we'll feature them in an upcoming SEM.edu column. SES workshops led by industry experts cover a range of in-depth SEM topics. In addition, SEM (define) training is offered in select cities such as Denver.