Webmasters have been watching for Penguin 2.0 to hit the Google search results since Google's Distinguished Engineer Matt Cutts first announced that there would be the next generation of Penguin. Cutts officially announced that Penguin 2.0 is...
Pinterest has received its first significant update with how pinned images appear on the website. Called “Rich Pins”, these images that are pinned contain a host of more information right from the originating image site, such as product purchase...
Google's search market share dropped slightly once again, with Microsoft and Yahoo slightly edging up, according to comScore's April 2013 search engine rankings. Google dropped 0.6 percent in April, dropping from March's 67.1 percent to 66.5 percent.
Webmasters will need to be much more careful about quoting content from online German publications after a new online copyright law comes into effect in Germany on August 1. The law, which targets search engines that provide snippets, originally...
Google’s AdWords Express is the latest Google property to receive a makeover. AdWords Express, designed to be an easy introduction to AdWords for local businesses, has been redesigned to make it easier for new users as well as to streamline the...
Google has announced a revamping of Google Maps and it is much more than a few changes. It is a reworking of the entire Google Maps interface from the group up, designed to make Maps more intuitive for users.
If you have bought so-called “clean” links that pass PageRank, you might want to take a closer look to see if those links are still actually clean and that you haven’t been penalized for it. Google's Distinguished Engineer Matt Cutts reports that...
Google CEO Larry Page has finally confirmed the health issues surrounding his loss of voice which has prevented him from speaking at many events and conferences that he would normally speak at. While he is quick to state it isn’t life threatening...
Google+ is struggling to attract brands, and the brands they do attract are neglecting their pages, according to a Reuters analysis published this week. The analysis called out Domino's Pizza as one big example, since the company hasn't updated its...
The latest Google Webmaster video features Distinguished Engineer Matt Cutts talking about what webmasters can expect to see in the next few months in terms of SEO for Google, particularly changes combating black hat web spam from many different...
Google seems to be doing a limited beta test of a new style of displaying local search results, such as restaurants, in a unique carousel style that allows a user to scroll sideways through the results.
Google Shopping is updating their feed specifications as part of the rollout of the new Google Shopping based on product listing ads. The changes will affect accounts in the U.S.as well as globally. The biggest change is for Google Shopping...
Google AdWords announced that they have begun the rollout of their new ad group level mobile adjustments for AdWords accounts. Only a limited number of accounts went active immediately, but like their rolling releases, if you don’t see it now, keep...
Corresponding with Jennifer Bass was inspirational and led to hearing that Saul Bass was a Dave Brubeck fan. Google honors iconic graphic designer Saul Bass in today's Google Doodle. The Doodle, which is actually a video, recreates some of Bass...
Ever wonder if that funny video you shared on Facebook is popular in other parts of the county? Or if the viral video your company produced is only popular in your home state or if it has gained traction throughout the country?
The Search Alliance lives on. Yahoo and Microsoft have extended their revenue-per-search guarantee for one year, an extension of a partnership that Yahoo CEO Marissa Mayer had hinted wouldn't continue when the current one expired March 31.
SEO isn't the big money maker many people believe, with many SEOs serving a small number of clients and earning smaller revenue. Bright Local has done a refresh of their 2011 Local SEO Industry Survey and there are some surprising results.
It can sometimes be annoying when you're searching for a company’s website, only to fall victim to geotargeting. Or worse, you're a multinational company, but your country level top-level domain is making ranking outside of your country an issue...
If you're an avid SEO professional, you likely pay close attention to any new Google patents that are attached to the Search or Search Quality teams. It often gives insight about where the future of search could be headed, along with plenty of...
Targeting misspelled keywords has long been a strategy in search engine optimization and pay-per-click advertising in order to capture traffic that while it might not have as many impressions, it can be often cheaper than the correctly spelled...
