Covario’s JeffMacGurn shared a number of helpful insights into how and when users engage with and share content, based on their analysis of 50,000+ pieces of content over several months. MacGurn shared a few other social sharing tips for marketers:
JeffMacGurn, Vice President, Earned Media Services at Covario, disagrees. The Electronic Privacy Information Center is considering filing an FTC complaint, even after two of the senators involved in the first subcommittee investigation suggested...
JeffMacGurn, Vice President, Earned Media Services at Covario, said, "I’m curious to see how it influences search behavior. MacGurn expressed that whether Google’s motivation behind Search Plus Your World was improving search results or increasing...
This first session is moderated by Covario's Arnel Leyna, with JeffMacGurn, also from Covario, and Doug Loots representing "Large Advertisers", Wells Fargo. Jeff: Mentions in social media platforms is a good indicator.