Google has declined to comment on what specifically happened, which is out of character given that they generally make a big splash with public penalties such as JCPenney, BuildMyRank, and others. The well-covered Interflora Google penalty was...
The Interflora penalty is much shorter than what JCPenney and Overstock had to endure a couple years back. UK flower delivery site Interflora, banished from Google’s UK searches after it placed about 150 advertorials on regional news sites, is out...
Some of the advertisers utilizing Bing for Valentine’s Day promotions include gifts.com, target.com, jcpenney.com, worldmarketing.com, and personalizationmall.com. Bidders for the keyword “valentines day gifts for him” include Gifts.com, JCPenney...
JCPenney, Gap and Nordstrom have all closed down their Facebook storefronts after trying to gain ecommerce revenues through he social network. Everyone loves the thrill of victory and the agony of defeat, so here are a few memorable highlights from...
Retail - JCPenney – jcpenney.com It has been a very interesting year for the well-known retailer JCPenney. As the year-long screenshot shows, JCPenney actually began to gradually increase their ads keywords after the announcement of their new sale...
But we all know where that got JCPenney. This is especially frustrating for small business owners who don't have the time or resources to stay current in, what they believe to be, an esoteric and confusing industry.
BestBuy was the third most visited site with Target and JCPenney rounding out the top five. Each holiday, it gets more difficult to decipher the various reports we receive, as more and more companies share their insights.
JCPenney moved up from the eightth most visited retail site on Thanksgiving Day to the fifth most visited on Black Friday. Among the top five sites, JCPenney saw the biggest day-over-day growth at 26 percent.
The graphic below shows retailers such as Best Buy, JCPenney, Staples, Kohl’s and Walgreens all ranking significantly higher (six or more positions) on Bing/Yahoo’s list of top spending retailers than on Google AdWords in Q3 this year.
Did you feel you got a lesser experience if you got JCPenney? Why do so many use our terms so incorrectly? And does Google really hate SEOs? I know all these questions have been addressed in this or that article, like in my discussion with Ken...
Last quarter, we spoke with Ruslan Fazlyev, CEO and founder of Ecwid, Inc.on his outlook for F-commerce, given the negative perception created when major players like JCPenney and Nordstrom threw in the towel and closed their Facebook stores.
The general perception that Google isn't effective at catching paid links (for example, JCPenney was not penalized until an article from The New York Times called out the issue), I recently attended a networking event discussing the myths and...
JCPenney, Gap and Nordstrom have all closed down their Facebook storefronts after giving it a go. Senior marketers report they’re pulling budget from the channel in favor of directing funds back into their own e-commerce storefronts.
We have to look no further than the JCPenney-New York Times expose. Any successful cause, country, or company has a strong leader behind it. Leaders can inspire people and motivate them to rise like a phoenix.
For those of you well-versed in SEO, this is just a refresher as to what you probably have lost track of while worrying about inbound links, who the next JCPenney will be, or when you will reach your desired Domain Authority/Page Authority...
Especially since the JCPenney debacle, we all know, inside the search industry and out, that buying links is bad, bad news. Much of the search marketing industry is up in arms over notifications from Google Webmaster Tools warning users that they...
Last years’ JCPenney SEO problem illustrates just how difficult this issue is. Not only did JCPenney’s distasteful tactics work, they were not detected by Google. Particularly in light of the risks associated with hiring an overly-aggressive SEO...
Speaking at the OnMedia NYC conference this week, executives offered up several reasons why four high-profile brands - GameStop, Gap, JCPenney, and Nordstrom - reportedly shuttered their Facebook storefronts over the past year.
Plus, Google penalized JCPenney, Forbes, and Overstock.com for "shady" linking practices. You don't want to be the SEO company behind the next Overstock or JCPenney link building gone wrong story! A while back, I wrote about how to get the best...
Unfortunately, this fact was made famous in several Conductor Research studies over the years, but hit infamy when news hit about bad linking practices at JCPenney earlier this year. In continuation to a relatively popular article I wrote last...
