SEO News

Jay Taylor

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  1. Why Brands Should Provide Content Based on Users, Not Just Their Mobile Device

    Brands often create content strategies that cater to specific devices and their expected user behavior. Yet, is this really necessary? Does smartphone and tablet user behavior differ so much that unique content strategies have to be crafted around...

  2. Why SEO Can't Reside in a Silo

    Search engine optimization (SEO) is an incredibly effective marketing tactic, and if executed correctly, can provide great returns. However, SEO is often perceived as a silver bullet for business owners looking to drive traffic to their website and...

  3. 6 Essential Elements for Mobile SEO Success in 2014

    Adopting a successful mobile SEO strategy in 2014 will undoubtedly give your organization a competitive advantage. To underscore the importance of implementing a mobile SEO strategy in 2014, a recent Mobile Path to Purchase Study performed by...

  4. 3 Reasons Why Responsive Web Design is the Best Option For Your Mobile SEO Strategy

    As smartphone and tablet adoption rapidly increases, so does the importance of mobile-friendly websites. If SEO is a core component of your digital marketing strategy, having a mobile–friendly website is becoming essential.

  5. 5 Reasons SMBs Should Focus on Search, Not Social for Customer Acquisition

    Social media is all the rave, and for good reason. Fortune 500 companies are showing that social can be a very effective marketing tool, particularly when it comes to brand awareness and engagement. But how effective is social media when it comes...

  6. VEVO Starts Off with a Bang; Over 35 Million Visitors the First Month

    Music videos from artists such as Beyonce, Justin Bieber, Drake, Lady Gaga, Jay Sean, Shakira, Britney Spears, Taylor Swift and Young Money appear on the site. VEVO is a new online entertainment network started by Universal Music Group, Sony Music...