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Javascript Code

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  1. Landing Page Optimization: How to Identify Testing Opportunities

    This issue is that unless you can get your JavaScript code on their page, you can't really test on it. Almost all the tools out there require you to put some type of JavaScript on the page. You'll need to code all of the pages included in the tests.

  2. SEO Diagnostics: Urgent & Preventive Care

    Given that it isn't trivial to do, you have always serve the exact same HTML code and CSS controls the layout, so Google needs to be able to crawl all your JavaScript and CSS. Educate all stakeholders, especially those with control over code or...

  3. 7 Stages of “Do Not Track” Grief: A Survival Guide for Analysts & Online Marketers

    Log files weren’t perfect and neither is JavaScript tracking software. If someone were to visit your site and analyze the source code and cookies you place in their browser, would they be shocked? While many in the community are bracing with the...