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Jack Kerouac

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  1. How to Create ‘Passion Pieces’ That Inspire People to Link

    The name was inspired by the writings of Jack Kerouac and the company was conceived as an alternative to the overpriced and bland eyewear available today. Some of the most important pages in telling a client’s story are as dull as dishwater – and...

  2. Machines In Translation: Do MT Engineers Dream of Selectric Sheep? Part 2

    In French, "Sur la route" means "On The Road," and not in a hey Jack Kerouac way. Machine Translation (MT), Part 1 of this series captured the imagination of a number of marketers and agencies. We had some fun discussing a translation "dream team...