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  1. Recover From Panda? Follow These 5 Steps to Avoid Future Panda Hits

    Googlebot can now fetch the necessary resources like JavaScript and CSS and actually render the page (like an actual user would). As I’ve explained before here on Search Engine Watch, SEO band-aids do not lead to long-term recovery.

  2. States Legalize Marijuana, But Google, Facebook, Twitter Just Say No to Pot Ads

    Yet, cannabis dispensaries like the newly-opened ones in Colorado feel they are entitled to these online marketing resources because their products are legal, which thereby equates them with other local businesses.

  3. Google as Your Identity Provider: Where Are We Now?

    Author's Note: I strongly encourage you to view the resources below, follow the links to the previous stories, and seek the information out. Resources No more passwords is the main selling point of the NSTIC program to the User (Me), so it takes a...

  4. Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better

    Search Engine Watch columnists Noran El-Shinnaway and Merry Morud are both great resources on Facebook creative. We have no more insight here at Search Engine Watch than the general public as far as why General Motors’ ad campaigns failed.