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  1. Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better

    Search Engine Watch columnists Noran El-Shinnaway and Merry Morud are both great resources on Facebook creative. We have no more insight here at Search Engine Watch than the general public as far as why General Motors’ ad campaigns failed.

  2. SOPA Explained: Why It’s Bad for the Web & How to #StopSOPA

    Small sites won’t have sufficient resources to defend themselves. Do you have other anti-SOPA resources to share? The fact that a law like SOPA or PIPA can be fast-tracked with no mention on the nightly news, no debate, in closed sessions

  3. Using Search to Find Missing Persons: Scratching the Surface

    It features posters, news, YouTube videos, Facebook links, law enforcement information, and resources, including a book co-written by Patrick, When Your Child is Missing: A Family Survival Guide. Robert Rahn, a private investigator with Management...

  4. SearchDay | 3 Keys to a Successful Web Presence

    We'll cover everything you need to know about setting up and using a Twitter account, and share some tools and resources to help you leverage Twitter to market yourself or your company. News from the Search Engine Watch Blog