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Iphone Mobile Advertising

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  1. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    When it comes to the leading mobile devices, which includes the iPad and iPhone, Apple far surpasses average CTR. It is no surprise that the second most expensive device to target is the Apple iPhone and has a cost-per-click of approximately 3.47...

  2. 3 Keys to Activating an Audience with Smarter Content

    A story that reaches a consumer who is looking at his or her Facebook news feed on an iPhone while riding the bus to work is a very different opportunity than one where the content reaches a dad who is sitting on his couch with the TV on while...

  3. 10 Vital Steps to Building Social Influence

    Harvard Business Review recently challenged the long-term value of influence in the context of the “iPhone affect” over time, citing the importance of an integrated marketing strategy that leverages peer-to-peer and traditional marketing campaigns...

  4. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Why 75 cents of every dollar spent on mobile advertising is spent on iPhone and iPad (Mopub) – VentureBeat iPad Still Dominates Tablet Ads With iPad Mini Gaining, Velti Finds – TechCrunch A New Mobile Experience Designed for the Everyday...