A story that reaches a consumer who is looking at his or her Facebook news feed on an iPhone while riding the bus to work is a very different opportunity than one where the content reaches a dad who is sitting on his couch with the TV on while...
Google Places For Business Gets Its Own iPhone App For Managing Listings [Update: Google Removed App] – Search Engine LandThe app was accidentally released early, no word on when/if it will actually be available again.
Why 75 cents of every dollar spent on mobile advertising is spent on iPhone and iPad (Mopub) – VentureBeat iPad Still Dominates Tablet Ads With iPad Mini Gaining, Velti Finds – TechCrunch A New Mobile Experience Designed for the Everyday...
Apple and Yahoo said to be in talks for deeper iPhone partnership – Los Angeles TimesYahoo wants to open up more sports and news content to Siri on iPhones and iPads. The new Foursquare, 4 years and 3.5 billion check-ins in the making – Foursquare...
Yahoo Year in Review 2012: Election, iPhone 5 s Top Question: Will Robert Pattinson Advanced options and filters allow you to refine by locations and languages and by desktop or mobile. It also provides the number of impressions for a time period...
HTC One X vs iPhone 4, or iOS vs Android). Marking an ad as "mobile preferred" gives Google some flexibility to judge which ads are more appropriate based on the user's situation. Now you're going to have to split campaigns based on how the mobile...
CNN News Alerts: I'm sure other news outlets have these, but I use CNN Alerts to deliver breaking news to my iPhone. There's also a mobile app. If you've ever been reading an article and a very offensive or inappropriate ad was displayed near it...
In mid-September, the iPhone 5 came out sporting the highly anticipated iOS 6 operating system. This change iOS 6 brought by Apple choosing to use Google’s SSL search for iPhone users can easily be confused with the Desktop specific SSL search change.
The familiar image of someone typing with both hands in front of them immediately denotes a smartphone user, but believe it or not, not everyone in the U.S.is walking around with an iPhone in their hand.
This was followed by iPhone at 6.9 percent and Android 4.5 percent. Mobile sales reached close to 13 percent, an increase of more than 96 percent over 2011. On Cyber Monday more than 18 percent of consumers used a mobile device to visit a retailer...
The Smartphone Analytics Panel surveyed 3,000 iPhone users and 3,000 Android users to discover specific preferences of mobile users. Automotive mobile marketers should recognize Auto searchers' preference for mobile websites over apps to reach...
From a performance marketing perspective, putting an ad in front of everyone who owns an iPhone in the United States limits the possibilities for success quite a bit. There are many ad network for mobile ads, but without a doubt the largest one is...
With more than 2 million orders of the iPhone 5 placed within the first 24 hours, the consumer mobile movement shows no sign of waning. For mobile marketers evaluating their ad placement options, remember that smartphones are used more for finding...
As hotly anticipated, earlier this week Apple pulled the curtain back on the iPhone 5. And as expected from the leak-filed product launch, the iPhone 5 packs a new longer frame. The company has close to 60 percent market share of U.S.mobile ad...
These ads also appear on Twitter for iPhone, Twitter for Android, and Tweetdeck. Geo-targeting to country and DMA level is possible, as is mobile platforms. Twitter has grown to over 500 million users and is expected to see ad revenues grow as well.
You can also target different types of phones such as the new Windows Phone, iPhone, Android, and Blackberry. Mobile Ad Targeting Now, much like AdWords, you can target your ad campaigns to specific mobile devices and tablets.
Researchers scanned every QR Code, Microsoft Tag, Spyderlynk SnapTag, BEE Tag, JagTag, Digimarc watermark and other codes with an iPhone or Android device, activating every campaign, running every video and visiting every web page.
The Apple Shopper: Apple’s iPhone and iPad ranked one and two for mobile device retail traffic (5.2 percent and 4.3 percent respectively). Collectively iPhone and iPad accounted for 9.5 percent over the course of the month.
The new mobile version of Twitter’s site should now be visible at mobile.twitter.com and on Twitter for iPhone and Twitter for Android. Ads running on Twitter's mobile app In addition to a more robust mobile experience and enhanced profile pages...
I recently upgraded my phone to the iPhone 4S and, like everyone else, started playing around with the Siri feature. The fixed nature of these queries has been consistent on mobile, tablet, and desktop devices.
