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Ip Targeting

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  1. Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access

    Initially, Turkish internet service providers (ISPs) were simply redirecting traffic to a government webpage by forcing the DNS servers, which send to the correct IP addresses for the site they are trying to access, to redirect away from Twitter's...

  2. 3M on Winning the Second Click with Big Data Appliances at BrightEdge #Share12

    Where possible, we optimize our product recommendations around the IP address of the visitor. For example, a query for a 'flat bed liner' means a different thing to someone from a Ford IP address than it does from a visitor from the trucking industry.

  3. World IPv6 Launch: What it Means for Content Owners & SEO

    When you connect to the Internet, your computer or mobile device is assigned an IP address. The vast majority of IP addresses in use today conform to Internet Protocol version 4 (IPv4) and this is the standard that has been widely used on the...

  4. 3 Hard Lessons to Learn From Penguin: Be Relevant, Be Balanced, Keep it Real

    Outbound links using exact match anchor text from low quality sites (or penalized by Google), or from the same IP address The Panda update targeted low value on-page optimization focusing on duplicate content and spammy outbound links, while...

  5. Understanding Negative SEO & How to Defend Your Website

    Knowing Google and Bing’s IP addresses can be helpful if using IP detection as a method for identifying and stopping bad crawlers. Before you get too worried about a competitor targeting your site to harm your rankings using negative SEO tactics...

  6. 5 Options for Choosing a Country, Region, or Language Selector

    Also known as geographical targeting, this is a way for sites to utilize an IP geolocation lookup and redirect the user directly to the country site they’re in. Forced IP or “ghost” Selector: Utilizing geo IP location technology, a user is...