According to Cisco, consumer online traffic (vs.business) accounts for 91 percent of all Internet traffic, 77 percent of mobile data traffic, and 80 percent of managed IP traffic. Using tools, such as those identified above, to identify trends in...
The downside to this report is that Google Analytics works out the users location based on where the users IP is located (i.e.where their Internet connection is and not where they actually are). Use it to save money, grow your business, and uncover...
Anonymously identifying and matching IP addresses of store Wi-Fi to see if they are in a store while accessing your mobile site is a good way to track these types of shoppers. For example – if a consumer is presented with a mobile search result for...
The result was a 1,200 page PDF that included everything from a field called "last location" to what he alleges was old "deleted" messages, posts and even Poke and IP addresses. For businesses it gives us, for the first time, the ability to connect...
The start of 2013 marks a significant milestone for the internet, as it is 30 years ago that Arpanet, precursor of the modern day internet, was switched to running on the TCP/IP protocol stack, a move that paved the way for the global internet as...
Server location (through IP address of server). For localized URLs it best to utilize subdirectories whenever possible, and only use subdomains when there is no other option, as subdomains require significantly more configuration including DNS, Ip...
Too many clients have been “snowed” by their agencies by seeing rankings that were generated from a local IP address, which always presented them favorably. The research found that 69 percent of the time, if you rank in the top 30 for a keyword in...
The Network Report (aka Reverse IP Lookup) When you activate the chart, the size and location will vary according to the metrics you’ve defined as they change over time. Hidden in the nest of menus are four powerful features that you might have...
Some define it as geotargeting via IP address. There's also display ad placement where users' local intent is inferred from their presence within a location-centric app like Yelp. This often requires an opt-in ("This app would like to use your...
A mobile user's geolocation can typically be determined within 5 to 20 miles based on their IP address without the user explicitly disclosing their location. Based on an IP address (a.k.a.geoIP), several details of a web user's location can be...
When you connect to the Internet, your computer or mobile device is assigned an IP address. The vast majority of IP addresses in use today conform to Internet Protocol version 4 (IPv4) and this is the standard that has been widely used on the...
Great for seeing exactly how rankings appear from different locations on the fly or running systems as though they're from another IP address in a different location. FREE – Domain Tools - Quick and easy access to domain information including...
If the visitor was from an on-campus IP address or even a mobile phone, I have an even better idea. As the webmaster in charge of content and SEO, I should be able to have a student search for [professor thom craver rit] and find my office location...
In extreme cases they will actually consider nuking or dampening on this level if a given IP is infested. Data center anomalies: The other obvious one is that rankings can vary depending on location. There is nothing worse for a webmaster/site...
Already local search results show users a different search results page depending upon their IP address location. With mobile phones it’s much easier for Google to know the exact location of a user and serve a very targeted local search results.
Physical Location – Google will look at a searchers IPlocation and the Google top level domain (google.com vs.google.co.uk, for example) to determine where they’re searching from. Search Intent – Sometimes a search query includes a geo-modifier...
IP address popularity: the proportion of links coming from different IP addresses. Class-C popularity: the proportion of links coming from IP address C-Blocks. Are breakdowns for IP, C-Block and country that important for anything but a deep...
Number of results checked on UK IP November 21st 2011. What if my client or business website has been added to a directory which incorrectly classifies their location? The answer to this question depends on how you define “value”.
IP address IP of web server – is it hosted locally? Registrar data – is the business location information targeted? Other web pages – is there location information on the site (eg Contact pages) Location information of links - are there a high...
The files contained GPS coordinates, IP address logins, and even messages users had deleted. GPS) to communicate the user's location to the social network system 100. This may be accomplished, for example, by downloading an application to the...