One of my favorite methods for netting a .edu link is to interview or spotlight a faculty member (or members) from a university. You may need to get creative here too, in the event that a stand-alone interview isn’t link-worthy enough for the...
Matt Cutts, Google's Distinguished Engineer, posted answers to a couple of questions on the YouTube GoogleWebmasterHelp channel: Chinese Internet giant Qihoo 360′s three-fold plan to challenge Tencent and Baidu [Interview] – The Next WebBaidu...
In fact, here's what Google's Distinguished Engineer Matt Cutts said about it in my last interview with him, when I asked him if he felt the concept of link building was itself problematic: There was a lot of buzz about the comments he made on...
Here is what Google's Distinguished Engineer Matt Cutts had to say in my recent interview with him: What follows are 10 of the most common link problems that have resulted in link related penalties or lost rankings due to a Google algorithm update.
For many years, Matt Cutts of Google has been providing a lot of helpful information on search engine optimization (SEO). Mark Jackson: Does Bing put as much emphasis on freshness of content as competitor Google?
Ex-Googler Andre Weyher, who worked on Google’s webspam team with Matt Cutts, was recently interviewed by Jayson DeMers and asked about the “biggest misconceptions or myths that he had seen about ‘bad links’ and link profile penalties in the SEO...
In a recent interview with Matt Cutts, we discussed how sites that offer the exact same information in the results, even if they aren't duplicates of one another, aren't likely to rank highly. Matt Cutts: That’s absolutely right.
Google's Distinguished Engineer Matt Cutts confirmed this with me in a recent interview: In the Matt Cutts interview, he notes: If you focus on this type of mentality, as per the quote from Matt above, you will find yourself generating the types of...
Senior Google Engineer Matt Cutts in a recent interview said: Other marketing avenues could be as simple as paying other sites to promote the contest (within Google linking guidelines of course), partnerships, or a pay-per-click (PPC) campaign.
Google web spam czar Matt Cutts recently spoke with Eric Enge on duplicate content, the problem with infographics, competing against big brands, and more. Here are a few highlights from their interview.
In a 2008 interview with Eric Enge, Google Web Spam Czar Matt Cutts talked about link building – specifically, how to do it ethically and within Google’s guidelines. Much of the search marketing industry is up in arms over notifications from Google...
In an interview with Search Engine Watch, Lawson said Marin had set out to understand the differences between mobile and desktop for online marketers. The explosive adoption of smartphones and tablets, coupled with user behavior, is driving the...
More here from Google's Distinguished Engineer Matt Cutts. For more, here is a great interview about reconsideration requests with Tiffany Oberoi. There is nothing worse for a webmaster/site owner than to wake up one day and find Google Armageddon...
Amit Singhal and Matt Cutts explained further how Panda sniffs out low quality sites, in a March interview with Wired: He hired people to review the results on Google and Bing during the two given time frames.
Epstein’s unique brand of confidence and sense of humor carried through the final campaign video, as he surmised that Google was either jealous of his “silky nose caterpillar,” or may have been less than impressed that he failed to wear pants to...
However when I reviewed the backlinks of one of his customer’s domains (a customer whose name he provided in the interview) in Majestic SEO, one of the first links I found was an exact match anchor text link embedded in a nonsensical, unrelated...
In a recent interview, Matt Cutts indicated that authors content publishers should start using the rel="author" attribute over the new schema.org and other and microformats that exist. Granted, you shouldn't imply anything is a golden rule simply...
Matt Cutts told Wired in that famous interview that, ".our most recent algorithm does contain signals that can be gamed. After announcing that it had the potential to help with SEO, Matt Cutts reversed his advice and now recommends a site almost...
The practice of optimizing all content on a website in order to promote increased universal search exposure is one of the most important tactics for SEO going into the future (see this short video interview from SES in 2010).
In an interview with Wired, Matt Cutts and Amit Singhal, leaders in Google's search quality team, discussed the fact that surveys were conducted with outside testers to find out what their users considered to be a low quality site.