One of my favorite methods for netting a .edu link is to interview or spotlight a faculty member (or members) from a university. You may need to get creative here too, in the event that a stand-alone interview isn’t link-worthy enough for the...
Why should someone else be placed on a panel, or a top list or included in an interview simply because they wear a bra? At SES New York in March, I organized the first Girls' Night Out for some of the female SES speakers.
Chinese Internet giant Qihoo 360′s three-fold plan to challenge Tencent and Baidu [Interview] – The Next WebBaidu challenger Qihoo has captured 10 percent of the search market share in China, aiming for 40 percent by 2015.
Conduct an interview. You may want to consider building out an international presence to help your business grow for many years to come, but it isn't always easy – you have to deal with different time zones, languages, and cultures.
Email is great for HARO interviews, phone even better, and where people are really interesting, a Skype video interview can be very compelling. Most of us are under pressure to create, fresh, compelling content, whether it is to promote our own...
Below are five takeaways from the interview. You can watch the entire interview here, and get additional thoughts from Kawasaki about email subject lines, Twitter's new Vine service, Motorola's culture, how many hours a day it takes to build a...
RG: The key for readers of this interview is be sure and carefully define what you mean by "social", and what your CEO understands the meaning of "social" to be, before you start to qualify and quantify it for them.
You're having a dispute with your neighbor," he told The Guardian in an interview printed in the paper this weekend. Google Executive Chairman Eric Schmidt took some time out of his busy schedule this weekend to tell the Guardian newspaper that...
Babak said so in a December 2012 interview. During the interview cited above, Babak spoke opaquely of "augmented reality. For all the hype about Google Glass, not much has been said about how it's going to change Internet marketing.
In an interview with the New York Times, European Union’s antitrust chief, Joaquín Almunia, noted one solution to deal with this issue could be "labeling" – or something that clearly distinguishes when Google is promoting its own services...
In fact, here's what Google's Distinguished Engineer Matt Cutts said about it in my last interview with him, when I asked him if he felt the concept of link building was itself problematic: There was a lot of buzz about the comments he made on...
As opposed to the social media sentiment when you land an interview with Oprah that trends on Twitter, gets replayed on YouTube, and shared on Facebook with a behind the scenes shot on #Instagram. Does the saying "There's no such thing as bad...
Interview people and place that interview on YouTube. Do you get queasy at the thought of the term "link building"? Well, maybe you're thinking about link building the wrong way. Try thinking about link building as a way to build value and loyalty...
April Fools 2012: Exclusive Interview on Search Engine Industry Issues With Sloof Lirpa You know, immature and cheesy, with a quick, bright finish. At least according to Google Nose, one of the latest additions to Google's long line of new...
Building on comments from last month's column, Busby told me during an on-stage interview that unified campaigns' forced platform inclusion could be the right shot in the arm that the marketplace needs.
Mike Grehan, publisher of Search Engine Watch and ClickZ and producer of the SES international conference series, spoke about both keynote speakers during an interview last month at SES London 2013. The leading event for experienced marketing and...
In an interview with KIRO Radio, the bar's owner, Dave Meinert explained that "the 5 Point appeals to a wide variety of people" and that some of the tech geeks visit the bar because it's close to Amazon's head quarters.
I am not going to dig into that the entirety of that argument today, other than to note that in my recent interview with Bing's Stefan Weitz that Weitz pretty resoundingly shut down the notion that Bing uses Facebook Likes and shares as a web...
Cindy Krum, another speaker at SES London, provided some excellent tips and insight into mobile SEO in a recent interview for the SEO cover story in .Net Magazine: In 2013 we are getting much closer to that prediction becoming true.
I don't think I could even get through the first interview. As I’m writing this, the area that I live in (Kansas City) is getting nailed by a tremendous snow storm. On a break, I caught up on local news and was hearing about some local tow truck...
