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Interpersonal Relationship

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  1. Gender Bias in Marketing: Women Seen as Less Valuable Than Men [Research]

    What about interpersonal relationship factors that could be at play between the clients of WordStream and their individual reps? Those two facts lead me to believe that it is not merely a matter of personality factors as they relate to...

  2. The Decision-Making Funnel, Stage 3: Desire, Part 1

    Just as in an interpersonal setting, seduction is a tricky and tenuous activity. Visitors should be able to dictate the terms of the relationship with you. The key AIDA stages are: Awareness Interest Desire

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