SEO News

Internet World

RSS
  1. Schema.org Introduces New Elements for Actions

    The final Actions overview document details the changes to the Action schema directly from the collaborative minds at the World Wide Web Consortium. We already have semantic data describing people, workplaces, authors, and so much more scattered...

  2. What is SEM? Depends on Who You Ask

    Those in the Internet marketing industry probably think mostly PPC. A form of internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs). I used to only think of organic, because I live in...

  3. Google's Matt Cutts on SEO: A Retrospective (2011-2013)

    On top of that the nature of the Internet itself was in question PIPA was on the table. If you think the internet is something different, something special, then take a few minutes to protect it. As he lists off the critiques of the services by...

  4. Digital Data Trends – Search, Social, & Content Fusion

    I managed to attend a standing-room only session, where Jim Yu from BrightEdge and Benu Aggarwal from Milestone Internet Marketing shared key digital data campaign trends. More than 80 percent of the world's data is unstructured and marketers need...

  5. The Linking Dilemma: Google Has Left a Giant Mess for Us All

    Google's Link Schemes page is quite possibly one of the most critical pages on the internet if you plan on ever doing well in Google. How in the world can we seriously think that Google can accurately tell whether a link was editorially placed and...

  6. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    Not even the world's biggest brands are immune from reputation disasters. In a nutshell, Beal defined online reputation management as "an effort to increase the number of positive Internet discussions, while limiting the damage of any negative ones.

  7. Making Sense of Big Data in Search Marketing

    While technological advances over time have amassed the data we face today, a popular 2013 statistic stated 92 percent of the world's data was created within two years. Figuring out what to do with the mounds of data that exist isn't only the...

    Published
  8. 4 Ways to Get the Most Out of Your Next Marketing Conference

    Sure, the Internet has broken down all sorts of barriers and enabled agile and immediate communication like never before, but there's still something to be said for a good old chinwag in the corridor of a hotel or convention center with someone...

  9. Social Media Monetization in a 'Mobile First' World

    True, they are all in various phases of transition towards mobile as the dominant medium for consumption, but their networks were all built around a fixed Internet experience. As much as Silicon Valley's ethos is the constant pursuit of creating...

  10. 5 Examples of 'Spam Link Building Tactics' Done Right

    This kind of automated script is the worst kind of abuse, and is a direct result of scaling a link building tactic, poisoning the Internet well. There's a world of difference between quality guest blogging and the spam guest blogging that Cutts...

    Published
  11. 3 Ways SEMrush Can Make SEO More Effective

    SM: We really want to engage with the SEO and Internet marketing community in a way that adds value beyond creating the most powerful tool. I've been doing educational presentations at industry shows around the world, several per month.