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  1. The Evolution of Audience Targeting: 3 Opportunities for Marketers

    Recent figures released by the United Nations revealed that the world will have nearly 3 billion Internet users by the end of 2014. As global Internet usage increased and technology improved, advertisers realized they could leverage audiences in...

  2. Remarketing Across Ad Exchanges With DoubleClick Search

    As that same user browsers the Internet, you can serve them remarketing display ads encouraging a conversion Group similar users together into multiple remarketing lists derived from a basic structure (e.g.category, brand, product).

  3. Yahoo Retires Less Popular Products to Make Room for New Innovation

    The Toolbar is still available for Firefox and Internet Explorer at toolbar.yahoo.com. This focus has allowed us to launch some new, exciting products while giving us the opportunity to make the core products our users already love even better.

  4. Google Begins Removing Search Results to Comply With 'Right to be Forgotten'

    Bloomberg noted that the internet search engine has removed a link to a Spanish newspaper that was the target of a court case by Mario Costeja Gonzalez. When submitting a request, Google said that users will have to provide at least one kind of...

  5. Yandex's Sibir Reverse Image Search Technology is Pure Awesome

    Then the search engine sifts through the billions of photos on the Internet to select only images that contain the same visual phrases as the photo that was submitted originally by the user. Once a user has had the opportunity to utilize the...