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  1. Defining Authorship: The Difference Between Contributors and Guest Authors

    The readers of the publication will begin to trust your writing more, learn more about you and your product, and eventually the writing will drive traffic and sales. Marketing efforts that drive traffic and sales from the actual effort, rather than...

  2. Key Factors to Effective Competitive Analysis as a Small Business

    So you've determined many of your competitors and want to compare the keywords they are bidding on, their traffic, trends, new and lost keywords, ads, and more. After all, you have to compete with the big boys that have already established names in...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    A new analysis says Google Image Search traffic is down 63 percent on average. Your Links On Pinterest May Be Stopping Traffic In Its Tracks – Marketing LandIf you're using a URL shortener on Pinterest, beware it may take users to a page that says...

  4. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    If you click on that "city", then click on Traffic Sources or Content and you'll get a special April Fool's message: For those in Australia who want to turn their house into "virtual artwork" on Street View, Google has unveiled Google SCHMICK – the...