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  1. Kiss Your Ads Goodbye: How Net Neutrality May Impact Content & Advertising

    Proposed rules would require that ISPs (Internet Service Providers) treat all Internet traffic – even that of competitors – equally. However, the proposal set forth by FCC Chairman Tom Wheeler, a former lobbyist for cable companies, would allow...

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    However, there are other times where not properly understanding these terms can lead to making mistakes that could cost you in the long run, in terms of traffic, position, and conversions. Either way, you are not there and your site is not getting...

  3. Search Engine Strategies Coming to Atlanta in July, Registration Now Open

    How to diagnose and fix SEO issues that could cost you traffic and money. Search is a huge driver of business (search accounted for 43 percent of all Internet ad revenues in 2013, $18.4 billion, according to the Interactive Advertising Bureau) but...

  4. How to Avoid Buying a Bad Domain – Tips From Google's Matt Cutts

    If you're talking about buying the domain from somebody who currently owns it, you might ask [to] see the analytics or Webmaster Tools console to check for new messages, or screenshots or something [to] see the traffic over time because if the...

  5. What is SEM? Depends on Who You Ask

    SEM encompasses all of the various ways site owners can use search engines to attract more traffic to their websites. I train thousands of businesses a year, and most of them think of search engine marketing as organically getting traffic from...