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  1. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    The difference between a hapless testing plan and a clear map to winning the Internet through CRO all comes down to the quality of your insights and knowing how to use them. The basic Internet math of "traffic * conversion rates = conversions" goes...

  2. Website Launch Checklist: 25 Things to Test Before Your Site Goes Live

    Multi-browser rendering is the bane of the Internet, but as website creators, we have to live with it. Navigate to your page in Chrome Why would I visit this page? On small sites without any tools, you can navigate to each page to make sure they...

  3. How Google’s Mobile Best Practices Can Slow Your Site Down

    This helps with ISP (Internet Service Provider) caching and is another signal for Googlebot and our algorithms to discover and understand your website's configuration. One that can negatively affect page load speed, bounce rates, and potentially...