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  1. Mobile Ad Revenues Soar as Search and Directories Flatten Out

    Directory services need to reposition how people sort through, find, and access their content to stay relevant. Internet ad revenues have reached a historic half-year high at $23.1 billion, up 15 percent from half-year 2013, according to a study by...

  2. 8 Lessons Learned From Owning a Search Agency for 15 Years

    We partnered and started offering search marketing services while developing software to track keyword conversions. After the sale of our core technology (which turned it into Yahoo Web Analytics and eventually was FREE), we had to focus back on...

  3. 10 Shocking Facts About Content Marketing Today

    Here are 10 shocking facts about this revolutionary marketing strategy that shapes the way we make purchases, evaluate services, and use the Internet each day. With social channels such as LinkedIn and Twitter, it's quick and easy to get the word...

  4. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    What keywords would they be searching to find my products or services? Internet Marketing is getting more and more competitive and if you want to run profitable campaigns, you need to know what your competition is doing.

  5. 4 Critical Elements of a Successful Content Marketing Team

    What competitors they consider to be a real, viable alternative to your products or services. For as long as the Internet is viable and consumer searches are mediated by search engines, SEO as a discipline will continue to evolve and be relevant.

  6. 6 Tips For Hiring a Real Social Media Marketer

    If you're in financial services, you don't need to be shooting out content 24/7, unless it's somehow germane to your product or brand. If you're in any field related to Internet marketing, you should be spending all day on social media.

  7. Key Factors to Effective Competitive Analysis as a Small Business

    Imagine how helpful it would be to find out which products and services that they are selling and marketing the most so that you can consider selling (or avoiding) them as well. In the case of UHaul and Public Storage, UHaul does promote self...