Other chapters focus on site architecture and server-side issues like rewrites and redirects. Kristopher Jones, renowned Internet marketing expert and former president and CEO of Pepperjam, has done it again.
DNS In Kenya Hijacked By Bangladeshi Hacker – International Business TimesSome users visiting google.co.ke (as well as LinkedIn, Microsoft, and other sites) were redirected to a different website with a large "Hacked" stamp thanks to a DNS (domain...
On the web analytics side, unique visitors are tied to individual or server IP addresses; whereas, on the mobile side you can talk about sessions, but it's almost impossible to get to visitors because there's a lot of people that start on mobile...
What we need to do for measuring mobile is deep diving into server logs, and the above-mentioned tools just aren't digging fast enough. You can walk around with a laptop or MacBook Air that's not plugged into anything, and it has Internet access...
Dynamic serving –same URL, different HTML via device detection on server. In the jam-packed Next Generation Site Architecture session at SES New York last week, moderated by Chris Boggs (@boggles), CMO, Internet Marketing Ninjas, and speakers...
To increase understanding, Besmertnik suggests referencing specific KPIs and milestones, such as how many keywords appear on page one of SERPs, rank, URLs appearing in search, competitive comparison an positioning, as well as notations of events...
Estimating the projected revenue lost from server downtime to justify the modification in server configuration for a 503? New York Internet Marketers Eight Meetup groups of marketing professionals from the New York area plan to attend the SES New...
The app developer told The INQUIRER that in late February Google began forcing Android users to manually configure a proxy server in order to run Adblock Plus, and last December Google recategorized Adblock Plus in the Chrome web store and stopped...
A comprehensive sitemap of all URLs seen in server traffic. Bing claims this feature has been researched using Internet Explorer and has seen users increase their productivity by 16%. Friends Photos Search Gets New Look
This means a CDN would be worthless and a surplus of requests would begin hitting a site owner’s server(s). When a site serves special content on the same desktop URL, Google says it: strongly recommends that your server also send the Vary (User...
The server registers the download, and thus, we know that a given action has taken place. When the information is presented accurately and clearly, consumers recognize that the anonymous tracking that takes place behind the scenes of almost every...
As online marketing professionals, we spend every day trying to think about how to conform to meet Google’s changing standards but ultimately, we should always remember a simple truth: Google is a service for people and without them, it’s just a...
When serving different HTML for mobile users, Google recommends adding a Vary HTTP header to the server response. When redirecting based on user agent, you must have a comprehensive list of user agents to let your server know when and where to...
If you don’t support connections over IPv6, you will be dropping traffic without even knowing it as it won’t make it to your web server logs. When you configure your DNS to indicate that your site supports IPv6 connections (via AAAA records) be...
We don’t just mean that your AdWords numbers don’t match your Analytics data or server logs. The speed of their internet connection. One of the first things we learn as PPC advertisers is to pay attention to the numbers.
No server side redirection (faster) but for advanced mobile marketing, there may be a need to design with multiple screen sizes and orientations in mind. Allow active consumers to endorse your product Users are in more control of the internet than...
The issue revolves around a permissions loophole that grants third-party app developers the ability to copy users photos to a remote server without notice, as long as a user given the app consent to access the internet.
FREE – Domain Tools - Quick and easy access to domain information including registration, server details and location and some basic SEO information. FREE – Search Status: Gives access to PageRank on the fly but also, with the click of a button...
It's not about markup code and server issues that need fixing anymore. Marketers who engage in fake reviews, falsified comments, puppet accounts and misleading tactics don't just hurt the consumers they may fool, they also damage the field of...
Baidu doesn’t do this and a site must both have a Chinese domain name (com.cn or .cn) and be hosted on a server physically located within the country. Yahoo Japan is the most used search engine within Japan and, while that brand may be well known...
