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  1. The Challenge of Enterprise Link-Building in a Content Marketing World

    In other words, if you are McAfee Internet Security, you most likely are not going to produce a document about the top 10 most effective ways to set up a phishing site, even though it would get a ton of links.

  2. The NSA Has a Hush-Hush Google-Like Search Engine

    The news website reports that the system is capable of handling 2 to 5 billion new records every day, and makes sense of email, phone call, fax, Internet, and text message metadata. The United States National Security Agency (NSA) has its own...

  3. Wikimedia Blames ‘Right to Be Forgotten’ for Missing Links

    The result is an internet riddled with memory holes -- places where inconvenient information simply disappears. Wikimedia notes it only knows about these removals because the search engine company sent notices to Wikimedia and because there is no...

  4. The Evolution of Audience Targeting: 3 Opportunities for Marketers

    As global Internet usage increased and technology improved, advertisers realized they could leverage audiences in more advanced targeting methods. Recent figures released by the United Nations revealed that the world will have nearly 3 billion...

  5. Remarketing Across Ad Exchanges With DoubleClick Search

    As that same user browsers the Internet, you can serve them remarketing display ads encouraging a conversion A user submits a search query to a search engine It's an easy way to remarket across ad exchanges and allows you to leverage cross-engine...

  6. Google Begins Removing Search Results to Comply With 'Right to be Forgotten'

    Bloomberg noted that the internet search engine has removed a link to a Spanish newspaper that was the target of a court case by Mario Costeja Gonzalez. Google has started removing search results, following the European Court of Justice landmark...

  7. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    Whilst we know it's important to understand the basics, we will also be covering more advanced tips, tools, and techniques to appeal to the more experienced Internet marketer. SES conferences have been known to expand attendees' knowledge on search...

  8. Yandex's Sibir Reverse Image Search Technology is Pure Awesome

    Then the search engine sifts through the billions of photos on the Internet to select only images that contain the same visual phrases as the photo that was submitted originally by the user. There are many reasons why a user would find Sibir useful...

  9. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    It actually functions as a "recursive name server, providing domain name resolution for any host on the Internet. These words all have very specific meanings when it comes to search engine optimization (SEO) and how you implement your strategy.