SEO News

Internet Retailers

  1. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Fashion and sporting goods retailers recorded CPCs under $0.10 cents last summer, with a continued downward trend into the fourth quarter. Each and every internet transaction has a local connection, via the user on a device tied to a geo-coordinate.

  2. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Retailers have begun marketing campaigns on mobile social media now along with their desktop based Facebook campaigns. It was projected that 5 million tablets would be purchased in 2013 and that about 67 million Brazilians would utilize the mobile...

  3. Top Online Retailers Favor Facebook for Traffic and Sales [Study]

    This traffic was paid for via the Facebook Exchange, and top retailers are spending money to get it because they believe it's the most viable social advertising platform. Traffic from Twitter and Instagram is non-existent for most retailers," 8th...

  4. Black Friday Readiness With Search in Mind: Is Your Business Ready?

    With holiday shopping looming, retailers continue to look for what will give them the edge during the 2013 shortened holiday season. The climbing popularity of consumer showrooming – checking prices and product information while shopping in stores...

  5. Fortune 500 Social Media: 77% Active on Twitter; 70% on Facebook

    When looking at Facebook, specialty retailers are not surprisingly at the top the list with 96 percent. Retailers definitely realize the importance of getting their products and brand in front of customers, especially on a platform where users can...

  6. How SEO Attracts & Converts Customers in the 3 Purchase Decision Phases

    Your website should be the best possible destination to purchase the solution you promote – unless you aren't in the business of direct sales to clients and customers, or there are other factors that play into the dynamic between yourself and...

  7. Black Friday & Cyber Monday PPC: How Did Retailers Prepare?

    Major holiday retailers such as Sears, HSN, Macy’s, and Neiman Marcus have all allocated a significant amount of their budget to Internet advertising, and the chart below displays the number of ads that are being employed for each merchant.