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  1. Top Online Retailers Favor Facebook for Traffic and Sales [Study]

    Social technology company 8th Bridge released its third-annual Social Commerce IQ report, which looks at nearly 900 online retail brands – including nearly all brands in the Internet Retailer 2013 Top 500 Guide – their social adoption and...

  2. Why You Must Optimize and Create Content for More Than Just Conversion-Centric Queries

    The only retailer that appeared was Rockler.com, a woodworking supply store. One of the game-changing benefits the Internet handed to marketers is targeted marketing. Crowding the online register is a strategy that had its place as the internet...

  3. For the 18th Time, Social Media Marketing Doesn’t Suck: How Twitter Drives Online Sales

    Twitter users who see retailer Tweets are more likely to make online purchases. The more retailer Tweets people see, the more they visit retail sites and make online purchases. They discovered these trends in their analysis of the online purchasing...

  4. Google’s Mobile World & Vision for 2012

    Among the highlights: percent of residents own a smartphone.percent of smartphone users use a search engine at least one time per week.percent of smartphone users notice ads on a smartphone – 41 percent on search engines; 46 percent in an app; 25...