And then with earned media, which a what a lot of brands strive for, it includes viral marketing and gaining traction – whether it's a press release or some type of content strategy that drives a lot of traffic that you don't have to pay for out...
As online spending became more prevalent, a third type of hacker evolved: In the early days of the Internet, few people had much concern about online security, in terms of their personal information. Hackers didn't just come into existence at this...
But since it will save us from having to type in a password when we access an account online, my guess is that the average netizen will just roll over and accept it. The Internet is touted by many to be, of necessity, free and open – invulnerable...
Weintraub and Litwinka’s spin on Facebook content calls for 50/30/20 rule.percent news: Include a custom blend of third party, non-competitive content from sites such as AllTop.com and Buzzfeed.com industry percent personality: Highlight a sparkle...
Example: Type in "best book ever written" and the first result is the Guardian's "The 100 greatest novels of all time: The list. In a world of billions of content elements floating around the Internet, search engines seek to discover, identify and...
One great way to find that out is to look at your analytics data for your desktop/laptop site: if your website indicates that most of your visitors have a certain device-type that they're using (e.g.iPhone, iPad, Android, Window Phone 7) then...
For example, when you get to the prospecting phase, have members find 10 sites for a fictitious type of project (or a real one so they can hit the ground running when they are ready to pitch), including the appropriate contact details for who they...
In the jam-packed Next Generation Site Architecture session at SES New York last week, moderated by Chris Boggs (@boggles), CMO, Internet Marketing Ninjas, and speakers Patrick Branigan (@pbranigan), Art Director/Lead Designer, Overit, and Bryson...
SocketAnalytics automatically tracks meta data from a webpage that can be used to analyze visits to specific type of content and how that content is impacting overall revenue generation for your website.
Takeaway: Make sure to develop a marketing project that aligns with the type of content bloggers and their readers expect and want. When you go to the Internet to find that perfect pair of shoes, what company do you end up purchasing from?
Answer that same question, and pivot by device type. Internet population used a tablet or e-reader in 2012. Enterprise SEO, Mobile of all global Internet traffic. According to Sri Sharma from Net Media Planet your user base is often on the move...
Search results combined with an image have an increased performance and images are the most shared type of messaging on social media. The best way to get other sites to create relevant links to yours is to create unique, relevant content that can...
Understanding who your customers are and type of interaction they prefer will set you up to impress or engage them on an ongoing basis. A killer handbag, bracelet, or any type of bling will add that little extra sparkle that you’re looking for.
Walling is an interesting type of web entreprenuer. Regardless of algorithms, links and anchor text, this little fact of the internet elucidates the inalienable right of content creators on the web. Compared to the average SEO keyword research...
Let’s go back to our topic categories, and think about what type of media, style of editorial, graphic, data points, message, and / or story would need to be created for each. Doing traditional keyword search volume type discovery is still...
The most popular type of retargeting is site retargeting – the practice of serving targeted ads to users who have already visited your site, but there are six other types of retargeting: Using data to retarget Internet users with more relevant ads...
This type of PPC manager comes up with some of the best ideas and tests you may ever hear of. The Blogger is kind of a big deal on the Internet. His goal is to become Internet famous and pumps out at least three blog posts a week.
Facebook Page Post ad units are the most underused type of Facebook ad yet are extremely powerful in driving cheap traffic to external sites (like a blog). Smartphones are now the fastest spreading technology in human history, and – as Mary Meeker...
Do you think customers who type your website URL directly into their browser or arrive through a branded search and spend more per visit, or more often, than the average customer, just discovered you in that search?
The type of data is a potential goldmine for real estate, local, rating and reviews, mapping, and urban exploring and social mobility businesses. The New York City Open Data Project kicked off in 2010 and enshrined into law by Mayor Bloomberg in...
