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  1. Search Marketing in Brazil: Report from SES Latino

    I recently conducted an interview with Marcelo Sant'Iago the Director of Business Development of MídiaClick, a performance-based marketing agency from São Paulo, Brazil and a conference speaker at Search Engine Strategies Latino on the sessions...

  2. Implementing your Search Strategy for the Latino Market, Part 2

    A special report from the Search Engine Strategies Latino conference, June 18-19, 2007, in Miami, Florida. In this final installment, we will look at some marketing strategies for your site, and offer a resource list to promote your content in...

  3. Implementing your Search Strategy for the Latino Market, Part 1

    A special report from the Search Engine Strategies Latino conference, June 18-19, 2007, in Miami, Florida. In this final two-part article, we discuss ways to implement those strategies as recommended by established search marketing professionals in...

  4. SES Latino -- Interview with Conference Chair Nacho Hernandez

    A special report from the Search Engine Strategies Latino conference, June 18-19, 2007, in Miami, Florida. SEW: We also hear the term "Latino," which is used for the name of this conference. So I think one of the key tasks, and why I wanted to...

  5. Planning your Search Strategy for the Latino Market

    A special 3-part report from the Search Engine Strategies Latino conference, June 18-19, 2007, in Miami, Florida. In this segment we present recommended preparation strategies by established search marketing professionals in the Latino arena, along...

  6. Latin American Search Market Poised for Growth

    A special report from the Search Engine Strategies Latino conference, June 18-19, 2007, in Miami, Florida. At Search Engine Strategies Latino in Miami last week, Gonzalo Alonso, Google's general manager for Spanish-speaking Latin America, shared a...