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  1. Mobile Ad Revenues Soar as Search and Directories Flatten Out

    Directory services need to reposition how people sort through, find, and access their content to stay relevant. Internet ad revenues have reached a historic half-year high at $23.1 billion, up 15 percent from half-year 2013, according to a study by...

  2. Mobile Now Exceeds PC: The Biggest Shift Since the Internet Began

    Mobile is preferred over the PC for executives conducting research during and after office hours, according to the IDG Global Mobile Survey 2014.percent of executives own a smartphone used for business.percent of executives use their smartphone to...

  3. 5 SEM Spying Strategies You Can Use Today to Generate More Profit

    What keywords would they be searching to find my products or services? Internet Marketing is getting more and more competitive and if you want to run profitable campaigns, you need to know what your competition is doing.

  4. 4 Simple Ways to Use Web Analytics for Smarter CRO Testing

    The basic Internet math of "traffic * conversion rates = conversions" goes a long way here, but don’t be afraid to dig in and get the data you need if your situation is more complex — assisted conversions, custom dimensions and events can all bear...

  5. 4 Critical Elements of a Successful Content Marketing Team

    What competitors they consider to be a real, viable alternative to your products or services. For as long as the Internet is viable and consumer searches are mediated by search engines, SEO as a discipline will continue to evolve and be relevant.

  6. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    List of products and services available at location Each and every internet transaction has a local connection, via the user on a device tied to a geo-coordinate. Google also references hundreds of local data sources and directories to validate...

  7. Google, Facebook, Microsoft & Others Join Forces to Fight NSA Spying

    Google has since begun encrypting all of the data stored in its cloud services, while Twitter has begun to use "forward secrecy" measures in order to better protect user data. Governments should limit surveillance to specific, known users for...