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  1. How to Run Foreign Language PPC Campaigns

    In Russia, for example, Yandex has the greatest market share while Baidu – the fifth most visited site in the world according to Alexa – is massively important in China. To open a Baidu PPC account, for example, you will need a local presence with...

  2. Baidu Paid & Organic Search Starter Guide

    For obvious reasons, sites with a .cn domain, which are hosted in China, get a significant boost by Baidu. Although sites outside of China are included in Baidu’s index, this isn’t always assured. In order to be certain that your site is being...

  3. Tools to Monitor Online Reputation Across Different Languages

    Baidu is the market leader in China, for example, while Yandex is the most popular choice in Russia. There’s no doubt the Internet has provided unprecedented opportunities and opened new markets. Google is the single most widely used search engine...