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  1. Key Factors to Effective Competitive Analysis as a Small Business

    After all, you have to compete with the big boys that have already established names in their markets and have their Internet marketing programs in place. Keywords are a colossal part of any Internet marketing campaign, and as a small business it...

  2. International Expansion: Break Down Barriers With Google+ Hangouts

    Then all three of you – you the English speakers, your clients the Japanese speakers, and the translator – can communicate easier without having to rely on the sub-par Internet translations. In other words, it is a VoIP service allowing you to talk...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    Percent of Time Spent Online is on Social Networking – Experian Marketing ServicesIf Internet usage were a clock, it'd look like this in the U.S. Facebook Expands Promoted Posts Option To ‘Everyone’ – AllFacebookAdmins can now promote a post to...

  4. Google April Fools' Pranks 2013: YouTube Closing, Google Nose, Gmail Blue & More!

    For those in Australia who want to turn their house into "virtual artwork" on Street View, Google has unveiled Google SCHMICK – the Simple Complete House Makeover Internet Conversion Kit. The video warned everyone to watch everything before YouTube...

  5. Top 5 Micro-Conversions You Should Measure

    The Internet is used throughout each stage of the buying process. Naturally, not everyone who adds an item to one of these lists will convert. Many organizations only measure toward one goal. Retail businesses that sell online typically measure...

  6. 2012 London Olympics: How the World Was Searching

    Social media may get most of the news clippings lately, but search activity is still one of the most popular activities on the Internet. The reasons vary greatly -- from differences in culture to levels of broadband Internet penetration to device...

  7. Instagram: 10 Tips to Tell Your Brand’s Story 1,000 Words at a Time

    As brands are quick to jump into the Internet’s latest darling site, Pinterest, other brands are doubling down on Instagram, a place where they can actually create content as well as share. Users are always looking for that bit of info or content...