In the Internet age, where publishing is cheap, and people don't need millions of different sources providing the exact same answers, you can't afford to fall victim to "sameness", so do something special instead!
Even when compared to the 15 percent who use the Internet on a weekly basis to find local business and the 7 percent who use it on a daily basis, it is still pretty surprising about the lack of Internet adoption by those trying to find local...
The digital age hasn't eliminated the need to keep an ear to the ground to identify trends and opportunities. According to Cisco, consumer online traffic (vs.business) accounts for 91 percent of all Internet traffic, 77 percent of mobile data...
The age of robots has ended. What's worse is following those two steps in such a way that makes the Internet a worse place for the average reader or user. Keeping that in mind, you can build some killer links that hold up to algorithm changes and...
What's interesting is that, remember, the line between journalism and blogging in this digital age is extremely blurred. This is not really surprising, considering how the explosion of the internet and digital media has revolutionized the...
With the release of "The New Digital Age: Reshaping the Future of People, Nations and Business", Eric Schmidt was quite busy. Former Google CEO shares vision in tech treatise (AP) provides a look at Schmidt's "exploration into the opportunities and...
What you'll see with the free products (Google Analytics and Flurry) is that they don't particularly support drilldown into customer segments (e.g.women, age 18-34). What's lacking in Flurry: the ability to do meaningful segmentation (e.g...
Foursquare Planning to Offer Check-in Data to Target Ads on Other Platforms – Advertising Age Shodan: The scariest search engine on the Internet – CNNMoneyNothing connected to the Internet is off limits to Shodan, which collects information on...
Price credited Eric Schmidt of Google, author of "The New Digital Age", due to be released on April 23, 2013 with the quote “Authorship is the next big thing”. People spend more time on the Internet than watching TV.
Conventional wisdom would suggest that in this age of media fragmentation, usage of multiple devices – TVs, PCs, smartphones, and tablets – would inevitably cannibalize one another. This same concept applies to your media and Internet consumption.
And all of the Ad Age Top 100 brands are now running campaigns on YouTube. Nielsen calls this group Generation C because they are not just defined by their age group, but by their connected behavior. This generation is defined by the Internet...
We’re in an age of storytelling. She’s actually become a little Internet Famous simply by using video to connect with the company’s friends and users. It’s being touted as the hottest content marketing trend, Harlem Shake videos have saturated the...
I learned that you should start to write amazing work at a young age so you can get recognized. I learned that if you post something on the internet now, it can show up in your life six years from now when you apply to college.
Around 2009 the software was starting to show it's age, suffering from downtime and bugs were creeping in. Regardless of algorithms, links and anchor text, this little fact of the internet elucidates the inalienable right of content creators on the...
Targeting individuals online who are over the age of 65 is no easy task. In fact, one-third of the current population over the age of 65 has performed a search on their mobile device within the last 30 days and 78 percent of individuals who were...
While in the progression of connecting with prospective clients and customers, be mindful of the device(s) they are using and always consider marketing to all age demographics. Business owners, this is the bottom line: you need to connect with the...
So let’s take the case of a site with an age requirement, like Pandora. Because you don’t have to give these websites you interact with any information, your IdP will vouch for your name, address, age, social security, credit card and anything else...
The Novice works at a small company and is the only one under the age of 60. The Blogger is kind of a big deal on the Internet. His goal is to become Internet famous and pumps out at least three blog posts a week.
Especially in an age of constant blogger solicitation, you need to stand out from other pitches by subtly qualifying yourself – meaning you need to prove that you deserve a presence on their site. Not only does this make you seem legitimate (hey...
Let's look at how their backlink history compares to that of Chicos and Coldwater Creek, both clothing brands targeted at roughly the same age group, but both a bit less exciting in terms of their marketing.
