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  1. Task Analysis: The Key UX Design Step Everyone Skips

    For instance, while everyone else is relying on a shopping cart to address the other tasks in a typical shopping domain, you may find that your shoppers need a wish list with comparison tools. For instance, Proflowers is one of the most successful...

  2. You'll Laugh, Then Cry When You See the Simple Trick This Single Mom Uses to Beat Enterprise SEOs

    Let's address it point for point. What a horror the Internet would be! Someone has to create something of value on the Internet! You may find you improve your results dramatically – all without sacrificing your brand or making the Internet a worse...

  3. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Implement localized schema markup (e.g.proper itemprop for local business name, address, and phone number) Linking your map listings to local URLs, managing your NAP (name, address, phone number) in the "local ecosystem" through data aggregators...

  4. Avoid SEO Hype: Why Small Businesses Should Focus on Return on Investment

    Email marketing amplifies all other activities as users are brought back after an email address is captured via PPC, SEO or social media. Small businesses that are just starting online marketing distrust the newness and complexity of the Internet.

  5. An Integrated Marketing Blueprint to Grow Sales & ROI in 2014

    Conversely, the insights gained from marketing must then be shared with these departments to facilitate product development, address customer demands, expectations and requests. Ninety percent of consumers who have interacted with a brand on social...