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  1. Matt Cutts on Google's International Spam-Fighting Efforts

    He said that English search spam in the U.S.on Google.com tends to get more attention, since not every engineer can speak specific languages. Is the webspam team taking the same measures to counter spam in international markets like India like they...

  2. International Expansion: Break Down Barriers With Google+ Hangouts

    Example: If you're doing business with Japan, you're going to want a translator to help you translate Japanese into English and vice versa. Then all three of you – you the English speakers, your clients the Japanese speakers, and the translator...

  3. Going Global: Localize Your Message for Holiday Retail Traffic

    If initiatives to optimize consumer-facing opportunities are offered in English only, site owners will miss the opportunity to increase revenues and build brand loyalty with the largest segment of the online shopping community – both local and...

  4. The Growing Importance of International Mobile Search

    For a long time now English has served as the lingua franca, or common language, of the Internet. English is still the most commonly used language online but it still represents only just over a quarter of total usage.